162: Jana Black: Your Story’s Not About You (and that's why it works)

Change can start in seemingly ordinary moments.

For Jana Black, it was standing in a toy aisle, one side branded pink, the other blue. A magic sink for girls - action figures and adventure for boys. The stereotypes were glaring, and the message is limiting.

Jana’s frustration and her need for something different for her daughters, led to her solving the problem. That moment sparked SeeMeBe Toys, a collection of diverse, inspired plush dolls designed to open conversations about possibility and potential for every child.

In this episode, we talk with Jana about her bold leap from being a journalist to becoming an entrepreneur, the courage it takes to embrace being the face of your business, and the journey of building a purposeful brand.

We chat about:

💡 How we must be the solution to the problem that irks us the most

🚫 The vulnerable side of personal branding (and the growth it brings)

🧸 The unseen role toys play in shaping how kids see themselves and their future

🤝 How your story creates more valuable connections.

Jana’s story is proof that meaningful businesses often begin with a simple spark, the decision to challenge what feels wrong and replace it with something better.

Watch now → https://youtu.be/u-M3C8bdevE?si=U2PLEeF14NDJaXu2

👉 Connect with Jana on LinkedIn and follow her journey creating toys that inspire possibility. https://www.linkedin.com/in/jana-black-a93713140/  

Meet the SeeMeBe Toys here: http://seemebetoys.com/